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Suits you, Blues

Posted: Fri 27 Sep 2013

Captain Paul Robinson and Koby Arthur in their T.M. Lewin matchday suits.

Image by: Roy Smiljanic

Jermyn Street tailor and shirt maker, T.M.Lewin has signed a partnership deal with Blues to provide formal suits, shirts and ties to the players and their management team.

The 115-year-old business wear retailer was also official match day sponsor for the recent 4-1 Sky Bet Championship victory over Sheffield Wednesday at St. Andrew's.

This is a new partnership signing for T.M.Lewin this year, adding to a sporting portfolio, which already includes the England Men’s and Women’s Cricket Teams, the Welsh Football Association and Irish FA.

Established in Jermyn Street, London in 1898, T.M.Lewin is one of the world’s leading British business wear brands, with stores and concessions throughout the UK and Ireland and as far afield as Australia, Singapore and Ghana.  The company’s extensive range of shirts, suits and accessories continue to be crafted today using many of the same traditional British tailoring techniques pioneered over a century ago.

Geoff Quinn, T.M.Lewin CEO, said: "We are very proud to be working with Birmingham City and congratulate them on their recent victory. It’s always exciting for us to see the winning team wearing a T.M.Lewin suit."

Shaun Petafi, sales manager at Blues, added: "We are very much looking forward to developing our relationship with T.M. Lewin here at Birmingham City Football Club.  We have been impressed by their attention to detail and positive approach towards the new partnership so far. It’s clear to see why they have gained the reputation as one of the leading luxury brand retailers within the UK."

Skipper Paul Robinson, pictured above in his new T.M. Lewin matchday suit with Koby Arthur, said: "On behalf of the first-team squad, I'm delighted about the partnership between Birmingham City and T.M Lewin. The players’ suits will help to ensure we represent the club in a smart and professional manner throughout our various pre and post-match duties.’

The Blues players and management team will be wearing the T.M.Lewin Penhurst suit, John Francomb Fully Fitted White Shirt and bespoke Birmingham City Official Tie.

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