Digital Season Tickets

Blues are moving to a fully digital season ticket operation for the 2021/22 season.

In a move designed to deliver an even safer and contactless experience for supporters when we welcome you back to St. Andrew's, the Club can confirm that all season tickets purchased for the 2021/22 Sky Bet Championship campaign will be digital e-tickets.

Supporters will be able to store their 2021/22 season ticket digitally on a mobile device via Apple Wallet or Google Pay.

Going fully digital opens up access to a host of benefits for both the Club and supporters. Digital tickets will directly improve the supporter experience by giving easier access to tickets in addition to the ability to store tickets on any mobile device of choice.

As well as having the option to use digital tickets, having an online ticketing account with the club also has a host of other additional benefits:   

  • Ability to purchase tickets 24 hours a day, seven days a week.
  • Added flexibility, ease and security.
  • No queuing at the Ticket Office.
  • No holding on the phone or subsequent charges.
  • No postage fees.
  • Seamless entry to St. Andrew's.
  • Eco-friendly - no need for physical cards or tickets.