Birmingham City’s Family Zone is located in the Eze Group Stand, Wing Block 5 & 6 and the East Paddock which is situated on the Garrison Lane side of the stadium.
To help us maintain this family friendly environment in the Family Zone, here are a few simple guidelines to purchasing tickets in this area:
- The adult to child ratio in the Family Zone is a maximum of two adults per junior
- Adults must be accompanied by a junior under the age of 16 to qualify to sit in the Family Zone
- All juniors under the age of 14 must be accompanied by a full paying adult
Activities & Events
During every Saturday matchday there is FREE face painting for everyone to enjoy.
Beau and Belle are always on hand to join in the fun and they make regular visits to the family stand during a matchday. Keep your eye out for them both before kick-off - everyone is welcome to have a selfie or a group photo with them! Most Saturday games Beau and Belle will visit the Family Zone at around 1.45pm.
Loyalty Partner Activities
Every so often we invite our family friendly Blues Loyalty Partners of over 20 local entertainment, restaurant and leisure outlets down to visit the Family Zone. So keep an eye out for their mascots and some great giveaways and interactive competitions.
Food and Kiosks
Inside the Family Zone, a variety of refreshment options are available including a tuck shop selling chocolates and sweet treats. We also have a children’s menu option with a “kiddie box” meal deal containing a sausage roll, Capri Sun, Milky Way, apple and toy – for just £3.50.
Family Zone Hosts
Four Family Zone Hosts are situated around and about the Family Zone to look after the entertainment and ensure that everyone has as much fun as possible and really enjoys our matchday experience. The Family Zone Hosts can be identified by their purple jackets.