Blues look for new blood with transfer reveals
Birmingham City is marking its summer transfer business by raising awareness of a very important transfer – blood donation.
Throughout the transfer window, the announcement of all Men’s and Women’s signings will be used to profile those in need of blood to ensure they can live a happy and healthy life, in support of the NHS and Blood.co.uk.
The Club’s aim is that the typical level of publicity and interest generated from the arrival of a new player can be redistributed into increasing the visibility of the requirement for blood, both throughout the country and in particular across the West Midlands.
In the Second City, there is currently an urgent need for more blood donors, particularly O positive, O negative and B negative donors, as well as there being a nationwide push for more Black African and Black Caribbean donors to help treat sickle cell, a disease growing at an alarming rate in communities of black heritage in the city.
Meanwhile, across the 2022/23 season, 175,000 new blood donors will be required to meet the demand for blood across the country, emphasising the need for donors.
Blues staff have already pledged to make their own donations and you can too, with appointments available to donate blood across the Birmingham area, including at the city donor centre on New Street.
Blues' Managing Director, Ian Dutton, is excited for the whole Club and community to get involved with the campaign.
“We are very proud of the high calibre of player reveal videos our media team create, and our past successes have generated a buzz about our future announcements. We wanted to use that buzz to draw attention to a cause that could affect every resident of our city at some point – it has been very eye-opening seeing some of the statistics we have been given by the NHS.”
Aisling Fee, national partnerships manager at NHS Blood and Transplant, also expressed her delight at the new partnership.
“We are delighted to work with Birmingham City FC and are grateful for their support to help us raise awareness of blood donation. This partnership is timely as there is an urgent need for more blood donors to book an appointment at the Birmingham donor centre on New Street right now.
“If you are one of our amazing donors in Birmingham please make and keep an appointment, and if you have never donated before, now is a great time to make your first donation. You will be helping the NHS at an important time.”
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Book an appointment to donate by clicking here!
The donation process
Giving blood is simple and it saves lives. When you give blood, it is collected so it can be used to treat someone else.
For most people, giving blood is easy and follows the simple steps listed below.
Before you give blood:
- Check you are able to give blood.
- Register your interest in being a donor or call 0300 123 23 23
- Log in to your online account and find an appointment – a number of appointments can be booked in advance. If you are unable to book now, then please try for a later date. A limited number of walk-in slots are available
- Follow the preparing to give blood recommendations
- If you are unable to keep your donation appointment please try and give us at least three days' notice. You can easily cancel or reschedule your appointment when you log in to your online account
- When you give blood
- This is what will happen when you give blood. The whole process takes about an hour
Remember to bring your completed donation safety check form with you, if you received one from us in the post.
- You will be asked to read the donor consent booklet, which explains the importance of blood safety
- It is important to read this whenever you attend because advice does change
- You will be given you 500ml of fluid just before you give blood
- Drinking this over about 5 minutes will help with your well-being during and after donation
The staff will make sure it is safe for you to donate, and that your blood donation is safe for a patient to receive.
- They will confirm your identity and ask you about the information on your donor health check form; a registered nurse may follow up if necessary
- They will test a drop of blood from your finger to check the iron levels (haemoglobin) in your blood
- If you are not able to donate, they will explain why and may ask you to make another appointment
- If you are able to donate you will be asked to sit in a waiting area until you are called to a donation chair
When you are comfortable on the chair, we will ask you to confirm your name, address and date of birth.
- Staff will examine your arm and place a cuff on your arm to maintain a small amount of pressure during donation (this does not measure blood pressure)
- They will then examine your arm to find a suitable vein and clean it with an antiseptic sponge.
- They will insert a needle in your arm which will collect your blood into a blood bag with your unique donor number
- You should not feel any discomfort or pain. If you do, tell a member of staff
- A scale weighs the blood and stops when you have donated 470ml (or just under a pint). This usually takes between 5-10 minutes
- The needle will be removed, and a sterile dressing applied to your arm